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February 26, 2020

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6 Ways to Measure Your Website's Success - Which One is Right for You?

If you’re like most small business owners, you want to know how well your online marketing efforts are working. You might not be able to measure the data points for each of these six types of metrics, but you can still use them as a guide to help you understand what’s working and what isn’t. Here are the six ways for measuring your website's success: Visits, Visitor Engagement, Unique Visitors, Social Media Marketing, Lead Capture Pages, and Conversion Rates. Which is right for you? See which one matches up with your business needs and goals! Visits Visits are the number of people who come to your website. This is a great metric to assess if you have an online store because it can tell you how many people are visiting your site and how often. It's not as useful for most other businesses, but can help you see which pages on your site draw the most interest. One way to increase visits is by using compelling content that will compel visitors to want to learn more about what your...

Why You Should Hire an SEO Tech Audit Service

An SEO audit service can help you ensure that your website is ranking well in search engines. If you're not sure how to improve your site, this service can help you determine the foundation of your website and improve the links. This is important as search engines rank sites with the most links higher. An SEO audit will show you where your website is weakest and where you can improve. The following steps will help you improve your ranking on the major search engines. First, a website audit service should include technical analysis. An experienced SEO audit should examine your site's technical, content, and on-page factors. In addition, a good service will analyze the architecture and graphics of your site. This will reveal any problems or issues that may be impacting your site's ranking. A report should be prepared after an SEO audit. It should include recommendations for improving your website. Most websites benefit from regular site audits, which can pinpoint growth opp...

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